Industry layer
Instagram DM → intake handoff
First Meta DM auto-replies with a qualification link. Five-question form captures budget, treatment interest, and availability — then books directly into the injector's calendar.
Med Spas · Scarsdale, NY
Cosmetic buyers browse at midnight and book in the morning. The practice that responds while they're still scrolling wins the consultation.
Westchester County · New York
Where med spas leak in Scarsdale
Industry leak
The 9 PM Instagram DM asking about tox pricing goes unanswered until the next day. By then, the competitor with automated text-back has already booked the consult.54% of cosmetic inquiries arrive outside business hours.
Local leak
The Scarsdale prospect has already shortlisted three firms before they inquire. Whichever firm responds first — and responds with substance, not just an auto-reply — wins the engagement. Most premium service brands here lose to suburban Greenwich or Manhattan firms simply because their intake is slower or their first response is generic.
Combined: a med spa in Scarsdale, NY loses both — the industry's response-time leak compounded by the Scarsdale market's specific tonal expectations. The system Paramount installs addresses both at the same time.
What gets installed
Industry layer
First Meta DM auto-replies with a qualification link. Five-question form captures budget, treatment interest, and availability — then books directly into the injector's calendar.
Industry layer
Tox / filler / laser / energy-based each have different candidate criteria. AI asks the right questions and flags contraindications before booking.
Local layer
Off-hours inquiries route to the principal's phone the moment Claude scores them qualified. The prospect hears back within the cycle they expect.
What Scarsdale med spas ask
From the journal
Med Spas in nearby markets
Begin
Three doors. Two move money today. Same architecture, calibrated for Scarsdale, NY.